Many major film company idents tend to reflect a wider appeal- Universal, Paramount and Dreamworks, for example.
For independent production companies who specialise in making certain films, there tends to be a slightly more themed ident.
For example, Will Ferrell and Adam McKay's production company Gary Sanchez Productions
Gunslinger Productions have made 'edgy' social realism films like Shank, Sket and the parody Anuvahood.
Please bear in mind:
- Do not have a company logo that distracts from the film: if you are making a horror film, you need to avoid having a logo that is funny or cute. It is usually wise to keep it simple. On the other hand, you don't want it to be too closely connected to your plot- i.e. if your film is about a haunted house don't have a production company logo with a haunted house.
- It would be beneficial to look at case studies: some exemplars of different production company logos should be on your blog.
- You could have a very short animated/video production company logo: though it should just be a few seconds and quite simple
- You don't need to stop at one: you may have noticed that many trailers have more than one company at the beginning- by all means have a few different companies briefly being shown- you would then need to discuss how your film is a co-production or has picked up a specific distributor.
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